




Job Summary: We are seeking a Digital Advertising Assistant to support platform management and campaign execution, contributing to marketing objectives. Key Highlights: 1. Support the execution and monitoring of digital advertising campaigns on ad platforms. 2. Monitor campaign performance daily, identifying variations. 3. Collaborate with design and marketing teams for successful execution. - Work Mode: On-site, Medellín. * Job Mission We seek a Digital Advertising Assistant interested in the paid media ecosystem to support platform management and digital campaign execution. Their mission will be to assist in the implementation, monitoring, and basic optimization of campaigns, contributing to achieving the marketing department’s objectives. Knowledge or certification in Facebook Ads (Meta Blueprint) or experience in digital media buying is preferred. * Required Experience Basic or practical experience in digital marketing (academic, personal, or professional) is required, with exposure to campaigns on ad platforms such as Facebook Ads. More than one year of experience is not mandatory, but demonstrated knowledge of digital campaign execution and monitoring is required. * Key Responsibilities Support campaign setup, uploading, and execution on digital advertising platforms (Facebook Ads and programmatic). Monitor campaign performance daily, identifying basic variations in key metrics (CTR, CPC, CPA, CPL). Support basic campaign optimization (budget adjustments, targeting, and creatives per team guidelines). Manage and verify correct implementation of advertising assets and links on platforms. Support preparation of performance reports and consolidation of campaign data. Collaborate with design and marketing teams for proper campaign execution. Technical Competencies: Basic proficiency in digital advertising platforms (Facebook Ads and programmatic). Understanding of digital metrics: CTR, CPC, CPL, and CPA. Support in campaign implementation and monitoring. Basic knowledge of programmatic buying (desirable). Basic proficiency in Excel or Google Sheets. ** Behavioral Competencies ** Proactivity Execution orientation Attention to detail Assertive communication Results orientation Adaptability and continuous learning Time and priority management Teamwork. -Requirements- Minimum Education: University / Professional Degree 1 year of experience Skills: Digital marketing, Microsoft Excel, Platforms Keywords: helper, assistant, auxiliary, aux, auxiliary, assistant, helper, aide, online
