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Digital Strategy Manager
Negotiable Salary
Indeed
Full-time
Onsite
No experience limit
No degree limit
111411, Los Mártires, Bogotá, Colombia
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Description

**JOB POSTING: Digital Strategy Manager** We are looking for a **Digital Strategy Manager** to join our team at GroupM. In this role, you will be responsible for developing digital advertising strategies, ensuring proper planning, implementation, and tracking of key metrics to guarantee campaign success and achievement of objectives across digital channels. **What will be your mission?** Develop digital advertising strategies, ensuring proper planning, implementation, and tracking of key metrics to guarantee campaign success and achievement of objectives across digital channels. **What will you do on a day-to-day basis?** * Develop digital media plans covering advertiser needs. * Oversee implementation processes across various digital platforms to ensure enhanced tracking. * Manage optimizations for each ad format to improve ad performance. * Develop strategies to achieve advertising objectives for the year’s various campaigns. * Produce weekly KPI compliance reports to maintain strict operational control. * Weekly client-facing meetings to present performance updates and operational details. * Daily communication with internal teams to align monthly media plans and improve results tracking. * Campaign closure reports presenting insights, conclusions, and operational recommendations. * Meetings with digital vendors to explore and expand knowledge of trends and innovations aligned with brand objectives. **What are we looking for?** * Professional with a degree in Marketing, Business Administration, Advertising, International Business, or related fields, with a minimum of 2 years’ experience on digital advertising platforms. * Minimum 2 years’ experience on digital advertising platforms. * Knowledge and proficiency in programmatic platforms: DV360, Google Ads, Meta, TikTok, Pinterest, DOOH, etc. Proficiency in Analytics and attribution. **What do we offer?** * The opportunity to work at a leading agency in the industry. * A collaborative, high-performance work environment. * Opportunities for professional growth and personal development. * The chance to work on innovative projects for major clients. **Join WPP Media and take your digital strategy skills to the next level!**

Source:  indeed View original post
Valentina Rodríguez
Indeed · HR

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