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Senior Copywriter
Indeed
Full-time
Onsite
No experience limit
No degree limit
Domicilio, Laureles - Estadio, Laureles, Medellín, Antioquia, Colombia
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Description

At **iAgency**, we’re looking for a creative Senior Copywriter with an audiovisual focus, capable of transforming brand strategies into relevant narratives connected to cultural trends and results-oriented. This role combines strategic thinking, applied creativity, and active use of artificial intelligence tools to enhance content effectiveness. Responsibilities * Develop creative scripts for audiovisual content: reels, short videos, digital campaigns, media placements, and branded content. * Translate brand strategy into clear, actionable messages aligned with various formats and platforms. * Bridge strategy, creativity, and audiovisual production to ensure proper execution of ideas. * Research and analyze cultural, consumer, and content trends to propose timely and relevant ideas. * Collaborate closely with creative, audiovisual, and account teams. * Create performance-driven content, with understanding of metrics such as reach, engagement, and conversion. * Refine and optimize scripts and messaging based on results, learnings, and feedback. * Integrate artificial intelligence tools into ideation, writing, and content optimization processes. * Maintain high standards of writing, spelling, and professional presentation. * Tackle creative challenges with resilience, adaptability, and a solutions-oriented mindset. Required Profile * Degree or technical degree in Social Communication, Advertising, Marketing, Journalism, Design, Literature, or related fields. * 2–5 years of experience in similar roles such as copywriter, content planner, content strategist, or audiovisual creative. * Additional training in digital strategy, branding, storytelling, or content marketing is valued. Knowledge and Skills * Proficiency with digital content platforms: Meta Business Suite, TikTok, YouTube, and LinkedIn. * Experience with content organization and planning tools such as Notion and ClickUp. * Use of artificial intelligence tools for writing, ideation, and content optimization. * Basic knowledge of digital metrics and performance analysis. * Understanding of audiovisual language and formats. * Proficiency in Google Workspace or Microsoft Office. Key Competencies * Strategic creativity and critical thinking. * Results orientation and continuous improvement mindset. * High frustration tolerance and adaptability. * Proactivity, discipline, and commitment to quality. * Ability to communicate ideas clearly, persuasively, and memorably. * Strong interpersonal skills and teamwork ability. * Genuine interest in building a career with purpose-driven, established brands. * Bonus: affinity for motorcycles or owning a motorcycle. Client Interaction * Ability to understand clients’ strategic and communication needs. * Articulate creative ideas with strategic rationale and results focus. * Present proposals clearly, confidently, and professionally. * Adapt creative language according to audience, channel, and context. * Respond quickly to changes, feedback, and new challenges. What We Offer At **iAgency**, we drive the growth of our creative talent and offer: * Spaces and resources for your professional development. * A creative, collaborative, and energetic work environment. * Indefinite-term employment contract. * Hybrid work model in Medellín, Monday through Friday. * Full-time position. Want to join our team? We’d love to meet you. Send your resume to **seleccion@iagencia.co** WhatsApp: **312 249 3191** Position type: Full-time

Source:  indeed View original post
Valentina Rodríguez
Indeed · HR

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