Content Creator

Description

Job Summary: We are seeking a professional passionate about digital content creation, social media, and digital trends to develop strategic and creative content that connects with audiences. Key Highlights: 1. Creative role focused on developing strategic digital content. 2. Opportunity to integrate AI to optimize content creation. 3. Collaboration with strategy, design, and audiovisual production teams. **At Julius, we are looking for a Content Creator. About the Role** We seek a professional passionate about digital content creation, social media, and digital environment trends. Your mission will be to develop strategic and creative content that connects with audiences, strengthens brand positioning, and delivers results across various social media formats. You will be an individual with excellent communication skills, creativity, and storytelling ability who enjoys appearing on camera, generating content ideas, and collaborating with strategy, design, and audiovisual production teams. Additionally, you will have the opportunity to incorporate AI tools to optimize content creation and enhance brand performance. **Required Education:** Bachelor’s degree in Social Communication, Audiovisual Communication, Advertising, Graphic Advertising Communication, or related fields. **Complementary Training:** * Audiovisual content production. * Written storytelling. * Social media analytics. * Training in using AI tools for image, video, and textual content generation (e.g., Prompt Engineering or similar). **Experience:** * Minimum **2 years of experience** in this role, preferably within advertising or digital marketing agencies. **Ideal Candidate Profile — Specific Technical Knowledge:** * Deep understanding of the target audience’s preferences and trends for the brand, with the ability to adapt content to what truly resonates with this audience. * Advanced skill in creating native content for TikTok, Instagram, Facebook, and LinkedIn, including knowledge of their algorithms and analytical tools to maximize reach. * Proficiency in video editing, photography, and basic graphic design, with the ability to tell visual stories that emotionally connect with the audience. * Ability to write compelling copy and content scripts that maintain the brand’s tone while encouraging interaction and engagement. * Capability to draft precise instructions (prompts) that generate high-quality outputs from language and image-generation tools. * Skill in integrating AI-generated content with traditional editing in CapCut or Adobe Premiere to optimize delivery timelines. * Use of tools such as ChatGPT or Claude for brainstorming sessions, script structure development, and agile creative concept development. * Ability to support the creation of creative campaigns and their respective deployment. * Capacity to analyze content performance, generate clear reports, and adjust strategies based on data to achieve brand objectives. * Proficiency in editing short videos, especially vertical formats like TikTok and Instagram Reels, using tools such as Adobe Premiere, Final Cut Pro, or apps like CapCut. **Digital Tool Proficiency:** * CapCut. * Adobe Premiere. * Edits. * TikTok. * Google Workspace (G Suite). * AI-powered image and video generation tools such as **Midjourney, DALL·E 3, or Runway**, for supporting visual assets. * Use of AI-integrated tools in Adobe (e.g., **Generative Fill**) or automated CapCut features such as subtitle generation and background removal. * Transcription and content summarization tools for copywriting. **Job Responsibilities:** * Produce all audiovisual and written content for social media (Facebook, Instagram, YouTube, TikTok, and LinkedIn) and the website, in accordance with the established brand guidelines. * Plan, film, and edit video content for social media. * Support PQRS management. * Review the brand’s written content to ensure quality, consistency, and correct spelling. * Provide guidance to the Graphic Designer regarding the proposed pieces’ style. * Prepare periodic reports on social media performance. * Analyze account behavior on social media using assigned tools. * Participate in strategic social media planning, including contests, proposals, and campaign maintenance. * Develop action plans based on account metrics. * Manage content for commercial brands in the tech retail sector. * Analyze content performance, identify improvement opportunities, and adjust strategies when necessary. * Prepare clear and concise reports reflecting the impact of content on brand objectives. * Professionally manage comments or negative situations that may arise on social media. * Use AI tools to optimize short video editing timelines and generate alternative versions of the same content. * Ensure any AI-assisted content remains consistent with the brand guidelines and defined tone. * Propose new AI tools that contribute to improving social media metric performance. * Identify and use hashtags and trends to increase content visibility. * Create concise and effective scripts for short videos, maintaining the brand’s tone. * Write compelling copy that encourages audience interaction. * Appear naturally on camera, projecting spontaneity and confidence. * Reflect a neutral communication tone aligned with the brand identity. **What We Offer:** * Indefinite-term employment contract. * Collaborative work with strategy, design, creativity, and audiovisual production teams. * A dynamic, innovative, and digitally transformation-oriented environment. * Candidates must reside in **Bogotá or its surrounding areas**. * Availability for filming, in-person meetings, event coverage, and brand activations is required when project needs demand it. Work Location: Hybrid in Bogotá, Cundinamarca