ASSOCIATE II - TRAFFIC GENERATION - RETAIL BANKING

Description

Job Summary: The Web Channel Coordinator is responsible for operating and managing the public web channel, ensuring proper content execution, quality assurance (QA), and operational support for all digital and commercial initiatives. Key Highlights: 1. Experience in digital content management and web operational support 2. Proficiency in CMS, preferably Adobe Experience Manager (AEM) 3. Collaborative work with multidisciplinary teams **Want to advance your professional career?** BBVA is a global company with over 160 years of history, operating in more than 25 countries, serving over 80 million customers. We are more than 121\.000 professionals working in multidisciplinary teams with diverse profiles, including finance specialists, legal experts, data scientists, developers, engineers, and designers. **BBVA: Transforming dreams into opportunities — Ready to create together?** **Primary Role of the Position:** The Web Channel Coordinator is responsible for operating and managing the public web channel, ensuring proper content execution, quality assurance (QA), and operational support for all digital and commercial initiatives. This includes updating and maintaining pages in the CMS, ensuring visual and functional (responsive) validation of content, and coordinating cross-functionally with Marketing, Development, SEO, Analytics, and CRO teams to ensure flawless implementation of campaigns and landing pages that accelerate our conversion funnel. **Academic Qualifications:** * Bachelor’s degree in Systems Engineering, Multimedia Design, Digital Communication, Advertising, or related fields. * Additional training or certifications in Web Development (Front\-End) and/or Agile methodologies are desirable. **Type and Years of Experience:** * Experience: Minimum 2–4 years of experience in digital content management and web operational support. * Type: Demonstrable, hands-on experience administering CMS (preferably Adobe Experience Manager \- AEM) and performing functional QA or web testing. Experience coordinating cross-functionally with multidisciplinary teams. **Technical Knowledge/Tools:** * CMS: Proficiency in content management systems, preferably Adobe Experience Manager (AEM), including handling pages, components, and Experience Fragments. * Front\-End Development: Proficiency in HTML and CSS layout to build semantic pages and rapidly adapt designs. Knowledge of JavaScript to integrate interactive elements (e.g., calculators, quotation tools) that accelerate purchase decisions. * QA and Testing: Experience in responsive validation, functional review, use of publishing checklists, and bug reporting and tracking. * Management and Tools: Familiarity with Jira or other backlog management tools. * Digital Ecosystem: Basic knowledge of SEO, Analytics, tagging, and application of UX/UI best practices and content governance principles. **Skills and Competencies:** * Organization and Prioritization: Highly organized and autonomous profile capable of managing the operational backlog and organizing assets and metadata. * Attention to Detail: Rigorous focus on visual and functional quality before any production deployment (pre-publication QA). * Collaborative Work and Cross-Functional Coordination: Proven ability to align operational requirements with Marketing, Development, SEO, and Analytics teams. * Tracking and Closure: Results-oriented mindset, capable of testing releases, validating developments, and escalating risks or incidents promptly. * Functional Communication: Ability to document processes and effectively translate business needs into technical and visual requirements. *Discover the future of banking with BBVA! We are a top-tier banking institution with an ambitious corporate vision aimed at leading global change through digital transformation. With presence in over 30 countries, our diversified business offers cutting-edge financial services.* *At BBVA, our goal is to break down barriers of traditional banking and make the opportunities of this new era accessible to everyone. Our purpose drives us to reinvent the industry and conduct business in an innovative and inclusive way.* *With over 50 years of history in Colombia, we stand out as an agile, modern, innovative institution committed to the country’s economic and social development. Join our team at BBVA and become part of a company that lives and understands the banking of the future.* *Experience the banking revolution with BBVA!*