Amazon PPC Specialist

Description

Job Summary: We are seeking a results-driven Amazon PPC Specialist responsible for managing, optimizing, and scaling Amazon advertising campaigns to maximize profitability and product visibility. Key Highlights: 1. Performance- and data analysis-focused role for Amazon PPC. 2. Maximizes profitability and efficiency of Amazon advertising campaigns. 3. Expert in positioning products for competitive keywords. We seek an **Amazon PPC Specialist** with a 100% performance-oriented mindset, capable of managing, optimizing, and scaling advertising campaigns within Amazon. This role emphasizes results, data analysis, and advanced bidding strategies—not general marketing. You will be responsible for maximizing profitability, improving campaign efficiency, and positioning products for highly competitive keywords. **Education:** University graduate (Business Administration, Marketing, Engineering, or related fields). **Requirements:** * Minimum **2–3 years of experience in Amazon PPC (mandatory).** * Advanced proficiency in **Seller Central.** * Experience in highly competitive categories. * Bidding. * Campaign optimization. * Scaling. * ACOS, ROAS, CTR, CVR, CPC. * Helium 10\. * Jungle Scout. * Or similar tools. * Excel. * Google Sheets. **Additional Requirements:** * English (C1\). * Availability for travel. * Valid U.S. visa or eligibility to obtain one. **Key Responsibilities:** * Daily management, monitoring, and optimization of Amazon PPC campaigns: Sponsored Products Sponsored Brands Sponsored Display * Adjust bidding strategies to balance growth and profitability (ACOS / ROAS) * Optimize key placements such as: Top of Search (TOS) Product pages Analyze key metrics: CPC, CTR, CVR, ACOS, ROAS * Identify scaling opportunities in high-performing campaigns and keywords * Reduce unnecessary spend through: Implementation of negative keywords Campaign restructuring * Develop and execute strategies to rank for competitive keywords * Conduct ongoing bid testing to improve: Impressions Conversions Profitability * Collaborate with the team to optimize listings and improve conversion rate * Prepare weekly reports containing: Insights Actionable recommendations * Analyze competitors, pricing, and market trends. **Key Competencies** * Analytical thinking * Results orientation * Data-driven decision making * Strategic planning * Attention to detail * Proactivity Employment Type: Full-time Work Location: On-site