Description
Job Summary:
Responsible for the strategic direction and commercial execution of key accounts in the Chain Channel, maximizing brand growth and ensuring effective implementation of OTC strategies.
Key Highlights:
1. Strategic leadership and long-term vision
2. Key account management in the pharmaceutical sector (OTC)
3. Advanced negotiation skills and decision-making
**About the Role:**
Responsible for the strategic direction and commercial execution of major accounts in the Chain Channel (Cruz Verde, Copservir, Principal, and Comfandi) in Bogotá, Colombia. This role aims to maximize brand growth and ensure effective implementation of OTC strategies aligned with the company’s national, regional, and global goals, while maintaining excellence in execution and long-term relationships with key customers.
**Responsibilities:**
Responsible for developing the Chain Channel (Cruz Verde, Copservir, Principal, and Comfandi) commercial strategy
* Collect market information for benchmarking, internal and external analysis.
* Audit product presence at points of sale.
* Review product shipments to customers; ensure daily invoicing of orders from major accounts.
* Review product stock levels and expiration dates, as well as current account balances of our key customers.
* Address requirements and needs of our key customers.
* Execute sales of slow-moving products via direct orders and urgent shipments.
* Advise Sales and Finance Management on special business initiatives.
* Participate in commercial meetings with customers, goal achievement reviews, catalog participation, and other activities.
* Maintain an efficient communication channel with warehouse managers of the chains to ensure successful execution of our shipments.
* Coordinate weekly sales and reconcile them with the planned forecast.
* Achieve monthly sales targets aligned with planned goals.
* Review daily sales.
* Communicate with Product Managers regarding product placement and target achievement.
* Portfolio management, including timely legalizations and flawless execution of the budget allocated to each account by the Trade department.
**Ideal Candidate Profile:**
* University degree in Business Administration, Marketing, Commercial Engineering, Pharmacy, or related fields.
* Postgraduate degree/MBA (preferred) or complementary studies in commercial management.
* Intermediate to advanced English proficiency (mandatory).
**Experience**
* Minimum 6 years of experience in the pharmaceutical sector \- with a strong focus on OTC \-, developing Chain Channel (Cruz Verde and Copservir) commercial strategy.
* Proven experience managing high-level key accounts, working with multinational companies in the pharmaceutical industry.
* Solid experience in commercial strategy, high-level negotiation, and development of long-term relationships with strategic customers.
**Key Competencies:**
* Strategic leadership and long-term vision
* Advanced negotiation skills and decision-making
* Analytical ability and critical thinking
* Results orientation and profitability margin management
* Effective executive-level and key customer communication
* Cross-functional teamwork and talent development
* Agility and adaptability to a changing environment
* Ethical integrity and regulatory compliance
**Performance Indicators (KPIs):**
* Achievement of key account sales and profitability targets
* Sustainable account growth and market share expansion
* Effective execution of Joint Business Plans (JBP)
* Portfolio growth and expansion into new sales channels
* Key customer satisfaction and relationship level
* Compliance with local compliance policies and regulatory requirements
* G2N management, legalizations, and proper budget execution.
* Current account portfolio with customers (balance management, legalizations, and payments)